Brand Unification Website Redesign

Art Direction // Webpage Design

After several years of Evenflo marketing two distinct brands – Evenflo and Evenflo Gold – the decision to unify what had been separate was made. Armed with a new set of brand guidelines including updated fonts, colors, logo execution and design elements, myself and several other designers took on the redesign of various web pages for our Evenflo.com website. The new look/feel was carried across everything from homepage headers, to product landing pages, to category and collections pages and more.